Ads people choose to play.
Put your brand inside a short game. Players spend real time with your product to win airtime and data you fund, and you pay for engaged players, not impressions.
Already running a campaign? Brand login
Every campaign reports
- Unique players and plays
- Average time spent with your brand
- Quiz answers on your product
- Clicks to your website or store
- New vs returning players
- Spend against budget, cost per engaged player
Live in your brand console while the campaign runs.
Live in four steps
Fund your wallet
Bank transfer or card. Unused budget stays in your wallet.
Pick and brand a game
Your logo, colours and products inside the game, with a live preview.
Set weekly prizes
Airtime and data for the top players, points for everyone who plays.
Go live, add creators
Optional: TikTok and Instagram creators bring players, paid per qualified player. How creators work
Games your customers will actually play
One-thumb, portrait games of under a minute, each themed with your logo, colours and products. Prize games are skill or knowledge only, and every score is checked by the server.
- Hoops Live
- Penalty King Live
- Brand Quiz Live
- Memory Match Live
- Catch Rush Live
- Stack Up Live
- Slice It coming soon
- Danfo Dash coming soon
- Word Hunt coming soon
- Tap Tap Drop coming soon
Simple pricing
No subscription. Top up your wallet and set a campaign budget. 75% goes to players as prizes; our fee is 25%.
- Campaigns from ₦100,000
- Same 25% fee on creator budgets
- VAT (7.5%) applies to the fee only
- Unused budget stays in your wallet
Example: ₦100,000 budget
- Prizes to players
- ₦75,000
- AdPlay fee (25%)
- ₦25,000
- VAT on fee (7.5%)
- ₦1,875
Total from your wallet: ₦101,875.
Start a campaign